Ceragem Medisys is the promising small and medium-sized business which develops products to check and manage blood sugar for diabetics.The excellent technology-based products which are made by passion of three research institutes, user-centered humanism design, and investment in constant technology research development… All these efforts of Ceragem Medisys mean presenting gifts called tomorrow to diabetics. Presenting gifts called tomorrow to diabetics by the technical skills of Ceragem Medisys is the core value that Ceragem Medisys seeks and the reason of the existence. First, the slogan called ‘Our Technology is your Tomorrow’ was developed and at the same time, beads of blood were symbolized by iconography. It was applied by item of each communication.